Banza, known for replacing wheat, corn and rice with chickpeas, is introducing a first-of-its-kind frozen pizza with a chickpea-based pizza crust. The new frozen products are packed with protein and fiber, plus they have the advantage of sharing fewer net carbs and sodium than popular options—not only traditional wheat-based crusts but also better-for-you options like cauliflower-based crusts.
Made with minimal ingredients, the alternative pizza crusts help to form flavorful bases with simple olive oil, yeast and oregano. Offering something for pizza lovers of all kinds, Banza is introducing Four Cheese, Roasted Veggie and Margherita pizzas, plus a two-pack build-your-own Plain crust. These pizzas can be prepared at home in about 15 minutes, helping to offer comforting and nutrient-dense meals.
Chickpea-Based Pizza Crusts
Banza's Frozen Pizzas are Made with Alternative Crusts
Trend Themes
1. Chickpea-based Pizza Crusts - Banza's alternative pizza crusts made from chickpeas offer a disruptive innovation opportunity for the pizza industry.
2. Protein and Fiber-packed Frozen Pizzas - The introduction of high protein and fiber-packed frozen pizzas presents a disruptive innovation opportunity for the frozen food industry.
3. Alternative Crust Options - The rise of alternative crust options like chickpea-based and cauliflower-based crusts presents a disruptive innovation opportunity for the pizza industry.
Industry Implications
1. Pizza - The pizza industry can leverage chickpea-based crusts to cater to health-conscious consumers and differentiate themselves in the market.
2. Frozen Food - The frozen food industry can tap into the demand for high protein and fiber-packed frozen pizzas to attract health-conscious consumers and disrupt the market.
3. Alternative Ingredients - The use of alternative ingredients for pizza crusts, such as chickpeas and cauliflower, presents an innovation opportunity for the food industry to cater to dietary restrictions and preferences.