Snack it Forward’s rapidly growing brand PeaTos recently added new Cheetos and Funyuns offering to its lineup.
For years now, Frito-Lay brands like Cheetos and Funyuns have been staples of the snack aisle. Now, PeaTos is offering consumers a better-for-you alternative to their favorite snacks. PeaTos' new Cheetos and Funyuns offerings replace the traditional corn base of most snacks with nutrient-dense peas. The brand then uses 100% plant-based ingredients to add flavor and proprietary methodology to replicate the dairy experience. As Nick Desai, founder of PeaTos, explains, "For decades, Frito-Lay brands like Cheetos and Funyuns have monopolized the snack aisle while the better-for-you options taste like cardboard. But consumers no longer need to sacrifice taste for nutrition."
Cheesy Pea-Based Snacks
Peatos Just Added New Cheetos and Funyuns Products
Trend Themes
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Better-for-you Snacks — PeaTos' new Cheetos and Funyuns offerings provide a healthier alternative to traditional snacks.
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Pea-based Ingredients — PeaTos uses nutrient-dense peas as a substitute for the corn base in most snacks.
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Plant-based Alternatives — PeaTos utilizes 100% plant-based ingredients to replicate the flavor and texture of traditional dairy snacks.
Industry Implications
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Snack Food — The snack food industry can innovate by introducing more better-for-you snack options like PeaTos.
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Plant-based Foods — The plant-based foods industry has the opportunity to explore pea-based ingredients as a substitute in various products.
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Food Technology — Food technology companies can research and develop new methods to replicate the dairy experience using plant-based ingredients.