Attendees of CinemaCon in Las Vegas this year were treated to a hybrid cheese-popcorn product that's "still in the very early development stages" according to Cheetos. Even without getting a taste of the snack, it's easy to imagine how well the unmistakable orange-colored dust would taste sprinkled over popcorn. The movie theater convention proved to be the perfect place to hand out samples of the snack, where many movie-goers expressed that this should be a staple theater food from now on.
Powdered popcorn flavoring that tastes like cheese is something that consumers have been able to find on grocery store shelves for years, but it takes a big brand name like Cheetos to make the combination of cheese and popcorn seem exciting again. Hopefully Frito-Lay will be able to announce the arrival of Cheetos Popcorn to market soon.
Cheesy Popcorn Snacks
Cheetos' Cheese Popcorn is a Light Snack Food Hybrid
Trend Themes
1. Hybrid Snack Foods - Creating innovative combinations of different snack foods can appeal to consumers looking for unique flavors and experiences.
2. Powdered Flavoring - Exploring different flavors and applications for powdered seasonings can open up opportunities for new snacks and food products.
3. Theater Food Innovation - Developing new food and snack options specifically tailored for movie theaters can enhance the overall cinematic experience for customers.
Industry Implications
1. Snack Food Industry - The snack food industry can explore unique flavor combinations and hybrid products to cater to changing consumer preferences and stand out in the market.
2. Seasoning Industry - The seasoning industry can evolve by innovating with powdered flavorings to create new taste options for various food products, including snacks.
3. Entertainment Industry - The entertainment industry, specifically movie theaters, can collaborate with food companies to develop exclusive snack offerings that enhance the movie-watching experience.