The soccer world was shaken to the core when a plane carrying the Brazilian club Chapecoense's crashed, killing the majority of the passengers and 19 Chapecoense players. As a tribute and memorial to the tragedy, Fox Sports Brazil aired 90 minutes of silence during the time that Chapecoense was scheduled to play.
Any plane crash is tragic, but the Chapecoense crash was magnified by the fact that the team was making its way to Colombia to play in the first leg of the finals of the Copa Sudamerica, one of the biggest soccer events in the western hemisphere. Thus, during the complete 90 minutes that would have been devoted to the momentous match, Fox Sports Brazil aired silence and a black screen. The only image on the screen during that time was #90MinutosdeSilencio, a hashtag encouraging people to grieve with one another online.
Silent Soccer Memorials
Fox Sports Brazil Aired 90 Minutes of Silence for Chapecoense
Trend Themes
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2. Digital Commemoration - Innovative ways to honor and remember victims, by utilizing digital platforms and social media for commemorative purposes.
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Industry Implications
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