The Philadelphia Eagles have assigned a casino deal with Unibet, the deal spans over multiple years and it is the first of its kind for the sports organization. The new casino deal will result in Unibet branding being present at the Eagle's stadium, Lincoln Financial Feild. However, the deal does not cover sports betting.
The deal between the Philadelphia Eagles and Unibet is possible due to legislative changes in Pennsylvania. Residence in the area will soon be able to access the Unibet website and applications. Unibet has been previously operating in New Jersey beginning in June.
As online betting platforms become more mainstream deals with sports teams may become more common. The senior vice president of the team, Catherine Carlson, spoke on the agreement, "Unibet’s reputation as a global leader in the online gambling space has helped the company establish a strong, emerging footprint in the Philadelphia market."
Online Betting Agreements
The Philadelphia Eagles have Entered into a Casino Deal with Unibet
Trend Themes
1. Online Betting Platforms - The increase in online betting platforms creates opportunities for sports organizations to enter into casino deals and sponsorship agreements.
2. Legislative Changes - Legislative changes in Pennsylvania and other states open the door for sports teams to form partnerships with online gambling companies.
3. Mainstream Adoption - As online betting becomes more accepted, sports teams and online gambling companies are likely to engage in more partnerships and collaborations.
Industry Implications
1. Sports - The sports industry can explore casino deals and advertising opportunities with online betting platforms to generate new revenue streams.
2. Online Gambling - Online gambling platforms have the potential to expand their market presence through partnerships and sponsorship agreements with sports teams.
3. Legislation - The changing legislative landscape around online gambling creates opportunities for sports teams to form innovative alliances with gambling companies.