Cruise ship-based getaways and vacations have been enjoyed for years, but sometimes, being one person among hundreds of guests, can make for a frustrating experience -- which is why passengers aboard Carnival’s Regal Princess, are being introduced to a new means of customer service, which offers cruise ship goers a more personalized vacation.
Patrons of this particular cruise line are given the option to wear what's been dubbed the 'Ocean Medallion,' which tracks movements and record passenger preferences through a companion app. The app provides individuals with curated content regarding the ship's activities and events, to help guests reach their full vacation potential.
The Ocean Medallian on the Carnival’s Regal Princess serves as an example of a progressive step toward a more experience-oriented and personalized vacation.
Connected Cruise Ship Wearables
Carnival’s Regal Princess is Offering a More Personal Experience
Trend Themes
1. Personalized Cruise Experience - Cruise companies can consider integrating wearable devices to offer customers a personalized onboard experience through tracking passenger preferences.
2. Companion App Integration - Companion apps that track passenger preferences and offer curated content can enhance a cruise vacation experience.
3. Location-based Services - Location-based services can be utilized to offer passengers a more efficient and enjoyable cruise vacation experience.
Industry Implications
1. Travel and Tourism - The trend of personalized travel experience can revolutionize the travel and tourism industry by enhancing customer experience and loyalty.
2. Wearable Technology - Wearable technology can be integrated into the hospitality and tourism industry to create personalized experiences and offer convenient services.
3. Mobile App Development - The integration of companion apps into cruise ship travel can create opportunities for mobile app developers to offer personalized services and content.