Tesla is well and truly altering its car-charging program to keep up with the times, by introducing a new program wherein people who purchase Tesla vehicles after the New Year will be offered a limited number of charging credits free of charge, after which they will have to plug in for power at home or at work.
Vehicles purchased after January 1, 2017 will come with up to 400 kilowatt-hours of charging credits, sufficient to cover around 1,609 km. Once the credits run out, owners will need to plug into their garage power outlets to keep their vehicle juiced up.
This evolved Tesla charging credits program ultimately aims to encourage vehicle owners to plug their vehicles in rather than simply rely on Tesla Supercharger stations, which can then be used for emergency situations.
Incentivized Car-Charging Programs
This Initiative Gives Tesla Owners Limited Charging Credits
Trend Themes
1. Incentivized Car-charging Programs - More automakers could follow suit and offer similar incentives with their own charging programs.
2. Electric Vehicle Adoption - Incentivizing at-home charging could result in increased adoption of electric vehicles.
3. Technological Integration - Continued integration of technology into the automotive industry will lead to more innovation opportunities in areas such as charging and battery technology.
Industry Implications
1. Automotive - Automakers can explore offering incentivized at-home charging programs for their electric vehicles to encourage adoption.
2. Renewable Energy - Incentivized car-charging programs can lead to increased use of renewable energy sources such as solar power for at-home charging.
3. Electricity & Power - Collaboration between automakers and electricity providers could lead to disruptive innovation in the at-home charging industry, for example with smart charging solutions.