A Chinese businessman and philanthropist recently released canned air so the people of China can enjoy crisp, fresh air whenever they want. This affordable product is named after none other then 'Chen Guangbiao: Nice Guy.'
With such a high population and tons of vehicles, pollution is a constant problem in China. When the China Summer Olympics occurred back in 2008, the country implemented an odd-even driving system where cars would have to alternate driving days based on whether their license plate was odd or even.
The canned air is marked with advice and tips to encourage locals to become more environmentally friendly, like sleeping an hour earlier to conserve energy. At $0.80 a pop, these cans were sold out within days.
Purified Prepackaged Air
Take a Breath of Fresh Canned Air Any Time Anywhere for $0.80
Trend Themes
1. Air Quality Awareness - There is an opportunity for businesses to offer solutions that raise awareness and help improve air quality in polluted areas.
2. Portable Air Purification - Consumer demand for portable air purification products is growing, and businesses can disrupt the market by offering unique and affordable solutions.
3. Environmental Education - Opportunities exist for businesses to create educational products that teach individuals about environmentally friendly practices and encourage sustainable living.
Industry Implications
1. Air Purification - The air purification industry can capitalize on the growing demand for portable and affordable air purification products in polluted areas.
2. Consumer Goods - Consumer goods companies can offer environmentally friendly and educational products that encourage sustainable living and raise awareness about air quality.
3. Philanthropy - Philanthropic organizations can support initiatives that promote environmentally friendly practices and fund programs that raise awareness about air quality issues.