Just last year, Brooklyn Crafted unveiled a line of calamansi juice products and at the Specialty Food Association's Summer Fancy Food Show, it showed off its expanded product range of Calamansi-Ades. The refreshing drinks are offered in a variety of flavors like Pomegranate, Ginger and Mango, each of which accents the unique flavos of the kumquat-mandarin hybrid. As well as having a distinctive flavor, the sweet and tart citrus fruit is known for its antioxidant-rich, immune-boosting, detoxifying and cholesterol-lowering benefits.
For purists who are curious about the taste of calamansi on its own, the brand also offers an Original and an Original Lite version that boasts just 10 calories.
Like calamansi, a variety of citrus fruits native to Asia—like pomelo and yuzu—are now being introduced for the North American palate.
Refreshing Hybrid Citrus Drinks
Brooklyn Crafted's Calamansi-Ades Features the Philippine Lime
Trend Themes
1. Expansion of Hybrid Citrus Drinks - The growing range of hybrid citrus drinks, like Brooklyn Crafted's Calamansi-Ades, presents opportunities for further flavor innovations and unique combinations.
2. Health Benefits of Hybrid Citrus Fruits - The antioxidant-rich and immune-boosting properties of hybrid citrus fruits, such as calamansi, open up possibilities for developing functional beverages and wellness products.
3. Introduction of Asian Citrus Fruits in North America - The introduction of Asian citrus fruits like pomelo and yuzu to the North American market creates space for exploring new flavors and cultural culinary experiences.
Industry Implications
1. Beverage Industry - Beverage companies can capitalize on the trend of hybrid citrus drinks by developing new flavors, varieties, and marketing strategies.
2. Health and Wellness Industry - The health benefits of hybrid citrus fruits make them an ideal ingredient for creating functional beverages, supplements, and natural remedies.
3. Food Industry - Restaurants, food manufacturers, and chefs can experiment with Asian citrus fruits to create innovative dishes, desserts, and flavor pairings.