There are countless single-serve cakes available to consumers today but Friendly's is introducing something new for those with a sweet tooth in the form of its Cake Singles. Inspired by its classic ice cream cakes, Friendly's created individual ice cream cake cups as a sweet on-the-go treat.
For years, consumers have been requesting for the brand to sell its ice cream cakes by the slice and these Cake Singles offer an even more convenient way for people to enjoy a cool, refreshing sweet snack on the go.
The single-serve ice cream cake cups are offered in varieties like Strawberry Krunch Cake, Birthday Cake, Chocolate Krunch Cake and Strawberry Cheesecake, each of which is finished off with a decadent, texture-rich topping.
Ice Cream Cake Cups
These 'Cake Singles' by Friendly's are Sweet, Single-Serve Mini Treats
Trend Themes
1. Single-serve Desserts - Opportunity for companies to introduce more creative and convenient single-serve desserts in the market.
2. Texture-rich Toppings - Potential for companies to experiment with various texture-rich toppings to enhance the sensory experience of desserts.
3. On-the-go Treats - Growing demand for convenient and portable sweet snacks, creating opportunities for businesses to introduce more on-the-go treats.
Industry Implications
1. Dessert Industry - Companies in this industry can focus on developing more innovative and convenient dessert products to cater to changing customer preferences and lifestyles.
2. Food Packaging Industry - Companies in this industry can capitalize on the need for more convenient and portable packaging solutions for on-the-go treats and single-serve desserts.
3. Retail Industry - Retailers can introduce a wider range of on-the-go sweet snacks and single-serve dessert products to cater to the growing demand for convenience among customers.