After noticing that many New Zealanders are willing to pay a premium in order to fly in comfort with business or first-class cabins, St Heliers House of Travel set up a new business travel services membership to appeal to these travelers.
The invitation-only service begins with an in-home consultation with an agent that simplifies the process of putting together an itinerary. Being a member to the VIP service means that a traveler always has access to an agent who is able to arrange a trip at any time, including evenings and weekends.
Since business class tickets are becoming more affordable and many senior citizens are willing to pay a premium for that extra bit of leg room, this service gives that extra level of special service that really makes travelers feel as though their best interests are being looked after.
Luxury Business Travel Services
St Heliers House of Travel Arranges Home Consultations with Agents
Trend Themes
1. Luxury Business Travel - Disruptive innovation opportunity: Develop personalized travel experiences and services for business travelers who are willing to pay a premium for comfort and convenience.
2. In-home Consultations - Disruptive innovation opportunity: Create a network of travel agents who offer in-home consultations to provide personalized travel planning and convenience to high-end clients.
3. VIP Travel Services - Disruptive innovation opportunity: Offer exclusive membership-based travel services that provide round-the-clock access to travel agents for booking and arranging luxury trips.
Industry Implications
1. Travel and Tourism - Disruptive innovation opportunity: Explore ways to cater to the growing demand for luxury travel experiences and specialized services, targeting high-end business travelers.
2. Senior Travel Services - Disruptive innovation opportunity: Develop tailored offerings and packages for senior citizens who value comfort and convenience when traveling.
3. Premium Travel Agents - Disruptive innovation opportunity: Create a network of premium travel agents who offer personalized services and round-the-clock availability, catering to the needs of luxury travelers.