The Netherlands Burger King team has released a highly artistic marketing campaign. In contrast to the usual fast food advertisements that feature appetizing displays of company menus, this project features a novel collaboration with the beauty industry.
The eclectic display of brown, yellow, green and white-tinged eye make-up presents a new approach to public relations. Altogether depicting a sesame seed bun encasing pickles, onions and a charcoal beef patty, the Netherlands-approved scheme targets a beauty-savvy female audience, and especially those with a stake in the cosmetics sector.
The merger of a feminine enterprise with the Burger King name on behalf of the Netherlands corporation signifies a new promotion direction. As far as impact goes, these posters will not be overlooked by those who can appreciate the intricate design.
Hamburger Eyeshadow Adverts
The Netherlands Burger King Ad Boasts Beefy Makeup
Trend Themes
1. Artistic Marketing - Exploring artistic marketing strategies can help businesses differentiate themselves and capture attention in a crowded market.
2. Collaboration in Advertising - Collaborating with unexpected industries, such as beauty, can create unique and memorable advertising campaigns.
3. Novel Approaches to Public Relations - Incorporating unconventional elements like makeup can attract new audiences and generate PR buzz.
Industry Implications
1. Fast Food - Fast food chains can consider partnerships with beauty brands to create innovative marketing initiatives.
2. Beauty - Beauty companies can explore collaborations with unrelated industries, such as food, to promote their products to new audiences.
3. Advertising - The advertising industry can embrace unconventional methods to help brands stand out and engage consumers in new and exciting ways.