Smashburger is helping make the transition back to in-person meetings a little easier with the launch of its new catering line, which includes the Build-Your-Own Smashburger Bar.
With some companies starting to welcome their employees back to the office, there is once again a new for office catering. Smashburger hopes to meet that demand by rolling out several new catering options. The first option is the Build-Your-Own Smashburger Bar, which is designed to feed 10 people and features everything you need to build your own individual burger. Other options include the Build-Your-Own Smashburger Bar Variety Option, which includes a variety of different protein options, the Crispy Chicken Tender Bar, and also Individual Boxed Meals that come with your choice of side. The chain is also offering various drinks, cookies, and other a la carte options.
Office-Ready Burger Kits
The New Build-Your-Own Smashburger Bar is Designed for Offices
Trend Themes
1. Office Catering - There is an opportunity for disruptive innovation in providing customizable office catering packages that cater to specific company needs.
2. Build-your-own Meal Kits - There is an opportunity for disruptive innovation in creating build-your-own meal kits which provide easy and customizable meal solutions for various occasions.
3. Variety Catering Options - There is an opportunity for disruptive innovation in offering catering options that cater to various dietary restrictions while still providing a wide variety of meals to choose from.
Industry Implications
1. Food and Beverages - Food and beverage companies can offer customizable meal kits that cater to the specific needs of particular audiences, such as office staff.
2. Catering Services - Catering companies that specialize in offering customizable options for office catering or other corporate events can create meal kits that fit the needs and preferences of different clients.
3. Meal Kit Delivery Services - Meal kit delivery services can cater to office lunch needs by offering customizable build-your-own meal kits that can be delivered directly to offices on demand.