Shake Shack has debuted two new items to end January, the 'Buffalo Chicken Sandwich,' and the 'Buffalo Spiced Fries.' These items launch on January 28, 2022 for walk-in orders, though Shake Shack is offering early access to this spicy menu for consumers who order through the 'Shack App.'
The Buffalo Chicken Sandwich features a hand-breaded chicken tossed in Buffalo sauce that is lightly fried to golden-brown. The sandwich is topped with ranch sauce, pickles, and shredded lettuce, and the bun is lightly toasted. As opposed to traditional, buttery Buffalo sauces, Shake Shack's Buffalo sauce boasts a stronger, more vinegary taste.
The Buffalo Spiced Fries are fried and served in a dish where the customer can choose to receive just the Buffalo seasoning sprinkled on top, or to add on a melted cheese sauce as well as the seasoning. These fries are served with a side of ranch dip.
Spicy Buffalo QSR Meals
Shake Shack Has Released a Spiced Buffalo Sandwich and Buffalo Fries
Trend Themes
1. Spicy Fast Food - Opportunity for other fast food chains to add spicier items to their menus and incorporate unique flavors that cater to customer preferences.
2. Mobile Ordering - Other fast food chains can also adopt a mobile ordering system like Shake Shack to reduce wait times and provide a more convenient, seamless ordering experience for customers.
3. Innovative Sauces - There is an opportunity for companies to experiment with new sauce flavors, like Shake Shack's vinegary Buffalo sauce, to provide customers with unique and bold offerings.
Industry Implications
1. Fast Food - Fast food chains can continue to experiment with new flavors and ingredients to create new offerings that appeal to consumer preferences and boost sales.
2. Mobile App Development - Mobile app developers can expand their services to the fast food industry, helping to create more seamless and efficient mobile ordering systems.
3. Condiment and Sauce Manufacturing - Opportunity for sauce and condiment manufacturers to create innovative new products with unique flavors and ingredients to cater to changing customer palettes.