Bryan Connor's 'The Stuff of Dreams' is a hypothetical concept for the 826 Baltimore store, which the designer decided would be an extension of the 826 National family of non-profit tutoring organizations that exist around the country.
The tutoring company sells products to fund the project and Connor has added some wit to their packaging. With sheets named as 'The Quick Release Parachute' or needles as 'Instant Nightmare Rescue,' Bryan Connor's 'The Stuff of Dreams' is the stuff of a great imagination.
Cheeky Repurposed Packaging
Bryan Connor's 'The Stuff of Dreams' is Witty and Remarkable
Trend Themes
1. Humorous Packaging - Opportunities for companies to add humor to their product packaging
2. Repurposed Packaging - Repurposing materials for unique packaging design ideas
3. Charitable Product Sales - Companies creating playful product packaging for the purpose of advancing a non-profit organization
Industry Implications
1. Retail - Retailers could create attention-grabbing packaging that will set their products apart from the competition
2. Non-profit - Creating unique packaging for charitable organizations could increase sales and donations
3. Design - Opportunities for designers to create interesting and imaginative packaging for a variety of products