Juicy Guava Eye Creams

Glow Recipe's Guava Vitamin C Bright-Eye Gel Cream Brightens & Depuffs

Watermelon, plum, strawberry and banana are just a few of the fruits that Glow Recipe has used to create clean and cruelty-free skincare and the newest addition to its product portfolio is the Guava Vitamin C Bright-Eye Gel Cream. This brand-new fruit-powered skincare product is a solution for brightening dark undereye circles and depuffing thanks to a gentle 10% encapsulated Vitamin C complex, a 3% niacinamide blend, green caffeine and firming peptides.

While many kinds of eye creams are only meant to be applied directly to the undereyes, this ophthalmologist-tested lightweight gel cream formula is safe to apply to the eyelids. As well as helping with brightening and depuffing the whole eye area, this multitasking cream is also useful for prepping for makeup application and preventing concealer from creasing.
Trend Themes
1. Fruit-powered Skincare - Opportunities for incorporating fruit extracts and vitamins into skincare products for their natural benefits.
2. Multitasking Eye Creams - Disruptive innovation is creating eye creams that serve multiple purposes, such as prepping for makeup application and preventing concealer from creasing.
3. Sustainable and Cruelty-free Skincare - There is an increasing demand for eco-friendly and ethical skincare products that use responsible and cruelty-free processes and ingredients.
Industry Implications
1. Skincare Industry - The skincare industry has a prime opportunity to create innovative and eco-friendly products that are sustainable, cruelty-free and use natural fruit extracts and vitamins to improve skin health.
2. Natural and Organic Cosmetics Industry - There are innovative opportunities for the natural and organic cosmetics industry to develop new ways of using natural fruit extracts and vitamins to create clean and sustainable products.
3. Makeup Industry - The makeup industry can benefit from innovative eye creams that serve multiple purposes, such as prepping for makeup application, preventing concealer from creasing and brightening the whole eye area.

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