Through the Kellogg’s Away From Home program, a pair of robot vending machines have been introduced to Florida State University and the University of Wisconsin-Madison so that students can create their own custom cereal blends. The vending machines give cereal lovers the ability to mix up to 22 ingredients or enjoy a simpler experience with seven preset choices. About Last Night, for example, shares the taste of classic Frosted Flakes, Froot Loops and Krave Chocolate with customized toppings like chocolate drops, banana chips and espresso syrup.
When it comes to ordering, customers can place their orders with the Bowl Bot ahead of time using a mobile app, so that their order will be prepared and ready for pick up as they arrive. The robot vending machine for students promises to treat and inspire at any time of the day.
Cereal-Mixing Vending Machines
Kellogg's Bowl Bot Lets Customers Create Their Own Cereals
Trend Themes
1. Custom-cereal Vending Machines - Vending machines that allow customers to create their own custom cereal blends using up to 22 ingredients, with the option of preset choices.
2. Mobile App Ordering for Vending Machines - Allowing customers to order and pay for their custom cereal blends through a mobile app, making for a more convenient experience.
3. Automated Retail - The use of robot vending machines that offer customized ordering capabilities
Industry Implications
1. Retail - The retail industry can adopt custom vending machines to offer personalized products and drive consumer engagement.
2. Food Service - Food service providers can use mobile app ordering to increase efficiency and convenience for customers.
3. Technology - Developing and implementing automated retail technologies like robot vending machines for a range of industries.