While some people might prefer coasters when it comes to dealing with condensation on beverage containers, in Japan you can buy bottle panties. From novelty goods producer Kitan Club, the bottle underpants come in a variety of designs and are typically sold in vending machines. As if the environmental damage from plastic water bottles wasn't enough, now you can look even more ridiculous with strawberry patterned undies on them.
While the bottle panties mostly exist as a funny item, they do also serve to catch moisture beads if your water bottle contents are icy cold, and will therefore protect any wood surfaces you choose to set your undergarment-clad drinks on. Also, they only come in one size, so your 2L bottles will have to go naked unlike your 500ml ones.
Water Bottle Undies
In Japan People are Able to Purchase Bottle Panties From Vending Machines
Trend Themes
1. Novelty Goods - The trend of creating and selling unique and humorous products, like bottle panties, provides opportunities for disruptive innovation in the novelty goods industry.
2. Eco-friendly Accessories - The rise in eco-conscious consumerism has created a demand for sustainable and quirky accessories, such as bottle panties, opening up disruptive innovation opportunities in the eco-friendly accessories industry.
3. Alternative Beverage Container Accessories - The emergence of unconventional accessories like bottle panties highlights the demand for unique and creative solutions in the beverage container accessories industry, presenting opportunities for disruptive innovation.
Industry Implications
1. Novelty Goods Industry - The novelty goods industry can explore disruptive innovation by developing and marketing more unconventional and humorous products like bottle panties.
2. Eco-friendly Accessories Industry - The eco-friendly accessories industry can seize disruptive innovation opportunities by creating sustainable and quirky accessories, such as eco-conscious bottle panties.
3. Beverage Container Accessories Industry - The beverage container accessories industry can explore disruptive innovation by offering unconventional and creative solutions, like the introduction of unique accessories like bottle panties.