Chlorine-Reducing Coal

The Bottle & Kishu Binchotan by Sort of Coal

I've never really been a big fan of Brita containers and similar water purifying jugs or faucet add-ons--straight up tap water is just fine by me--but I guess it is good to take precautions and with the Bottle & Kishu Binchotan, I will suffer no qualms doing so.

Simple yet stunning, the Bottle & Kishu Binchotan by Sort of Coal uses white charcoal to clean out chlorine and other additives from your water. It also softens your water while adding other healthy minerals to the mix. Never heard of it before, but definitely worth the try.
Trend Themes
1. White Charcoal Water Purification - The use of white charcoal to clean out chlorine and other additives from water presents an opportunity for disruptive innovation in the water filtration industry.
2. Natural Water Softening - The natural water softening properties of white charcoal offer potential for disruptive innovation in the water treatment industry.
3. Healthy Mineral Infusion - The ability of white charcoal to add healthy minerals to water opens up possibilities for disruptive innovation in the health and wellness industry.
Industry Implications
1. Water Filtration - The use of white charcoal in water purification systems can disrupt the traditional methods used in the water filtration industry.
2. Water Treatment - The natural water softening properties of white charcoal can disrupt the use of traditional water softeners in the water treatment industry.
3. Health and Wellness - The infusion of healthy minerals by white charcoal into water can disrupt the market for traditional mineral supplements in the health and wellness industry.

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