In order to get on the same page as services like Ingram Spark and Createspace, early this year BookBaby launched an on-demand print service. Since print run publishing doesn't appeal to many self-publishers who want to avoid being burdened with a large quantity order before interest can be gauged, this is a practical option to print a small run or just a one-off book.
As well as having wide appeal for authors looking to self-publish, BookBaby's platform makes it easy for anyone to upload content. With the ability to tailor your own choices for page count, trimming and binding, this is a valuable tool for the average family to build their own special albums, storybooks for kids and more. Users will appreciate that the cost is reflected onscreen as customization is made, so that there are no surprises when it comes time to put through an order.
One-Off Print Services
BookBaby Makes It Easy to Self-Print a Single Edition or a Few Book Copies
Trend Themes
1. On-demand Print Services - The trend towards on-demand printing is disrupting traditional print run publishing by appealing to self-publishers and those looking to print only a small number of copies. There are opportunities to develop new on-demand print service platforms that offer better user experiences and customization options.
2. Self-publishing - The self-publishing trend is disrupting the traditional model of publishing and opening up opportunities for writers to reach audiences directly, and for new players to enter the markets. There are opportunities for new platforms and services that assist and empower self-publishers.
3. Customization - The trend towards customization is disrupting industries by giving consumers greater control over the products they purchase. There are opportunities to develop new platforms and services that offer greater customization options for a wider range of products, beyond just books and printed materials.
Industry Implications
1. Publishing - The publishing industry is being disrupted by self-publishing and on-demand printing, opening up opportunities for new players and services that cater to different needs and tastes.
2. Printing - The traditional printing industry is being disrupted by the on-demand printing trend, raising questions about the viability of large print runs and the need for more flexible and efficient printing options.
3. E-commerce - The e-commerce industry is being disrupted by the trend towards customized products and services, requiring new platforms and technologies that enable greater personalization and user-friendly experiences.