These new Bonds Shaker Cups have been created by Hancocks as a series of convenient candy products perfect for shoppers to pick up as a convenient way to enjoy some of their favorites.
The products include a series of gummy candies and dizzy candies, which are positioned as a more hygienic option when compared to pick-and-mix alternatives. The products include the Gummy Meerkats, Giant Strawbs and Dracula Teeth within the gummy range, while the fizzy options come in Fizzy Bubblegum, Green Cola Bottles and Fizzy Cherries. The products are priced at £2.50 per cup.
Marketing Communications Manager at Hancocks Chris Smith spoke on the new Bonds Shaker Cups saying, "We always make sure we’re providing our customers with new and exciting products and the Bonds Shaker Cups have always been a favourite."
Convenient Grab-and-Go Candy Cups
The New Bonds Shaker Cups Include a Number of Favorites
Trend Themes
1. Convenient Candy Cups - Hancocks' Bonds Shaker Cups cater to the need for convenience and portability in the candy industry, paving the way for similar products.
2. Hygienic Candy Options - In the age of COVID-19, consumers are opting for hygienic candy options such as the gummy and fizzy candies in Bonds Shaker Cups, leading to a new trend.
3. Single-serve Snacking - The popularity of single-serve candy options in Bonds Shaker Cups indicates a trend towards more snack products that cater to individual consumption needs.
Industry Implications
1. Confectionery Industry - Bonds Shaker Cups are set to disrupt the confectionery industry by providing easy-to-carry and hygienic candy options that cater to modern needs.
2. Retail Industry - Retailers can benefit from offering single-serve and grab-and-go candy options such as Bonds Shaker Cups, responding to the changing preferences of consumers.
3. Packaging Industry - The introduction of Bonds Shaker Cups requires innovative and hygienic packaging solutions that are easy to use and offer convenience and portability to consumers.