BIC's BodyMark collection was designed with creatives in mind, with the brand joining forces with international tattoo artist Miryam Lumpini, otherwise known as The Witch Doctor, for the release.
The cosmetic-quality markers come in array of different colors, from black and brown, to vivid hues of lime green, red, pink, purple, and blue. Each marker has a flexible felt tip, allowing users to draw with precision with the tip of, or use the edge of marker to create thicker lines. The markers leave a rich and long-lasting pigment, and as a result, the temporary tattoos usually taking a few washes to completely remove.
BodyMark is ideal for consumers who are interested in experimenting with a new tattoo design but just aren't ready to commit, and for special occasions where a little ink helps to complete a look.
Temporary Tattoo Markers
BIC's BodyMark Markers Allow Users to Create their Own Tattoo Designs
Trend Themes
1. Cosmetic-grade Temporary Tattoos - The rise of cosmetic-grade temporary tattoos presents opportunities for beauty and fashion industries to tap into the growing demand for easily removable body art.
2. Customizable Temporary Tattoo Tools - The availability of customizable temporary tattoo markers opens up possibilities for DIY enthusiasts and artists to create unique designs that can easily be applied and removed.
3. Collaborations with Tattoo Artists - Collaborations between tattoo artists and marker manufacturers offer a platform for artists to showcase their skills and for brands to tap into the popularity of tattoos.
Industry Implications
1. Beauty and Cosmetic - The beauty and cosmetic industry can offer temporary tattoo products as a trendy and easily removable alternative to permanent tattoos.
2. Fashion and Accessories - The fashion and accessories industry can explore the temporary tattoo trend by incorporating them into clothing designs or marketing campaigns.
3. Arts and Crafts - The arts and crafts industry can provide supplies and tools for DIY temporary tattoo enthusiasts who want to express their creativity through body art.