The 'Bobo Choses' brand features whimsical, food-inspired bodysuits for infants. The sweet Spring 2013 collection of onesies is inspired by a poem by Felipe Cano about an elephant with a "grocer's soul," and features prints of fresh fruits, vegetables, fish and baked goods from the grocery store.
Not only are they adorable, but the Spanish brand's bodysuits are also made with all organic cotton jersey and are ethically produced in Bangladesh. The products are made in a Dinaspur training school that helps women gain skills and find work in the textile industry. Contributions from each purchase goes to support this training school, as well as other projects like funding for orphanages in Haiti and schools for women. Bobo Choses combines business and social responsibility, creating cute clothing for infants and a better world for them to grow up in.
Produce-Printed Onesies
The 'Bobo Choses' Clothing Line is Organic and Ethically Produced
Trend Themes
1. Organic Clothing - The trend towards organic clothing presents an opportunity for businesses to create sustainable and ethically produced garments.
2. Ethical Fashion - The demand for ethically produced fashion items opens up possibilities for companies to promote transparency and support social causes.
3. Socially Responsible Brands - The rise of socially responsible brands allows businesses to combine profit with a purpose, making a positive impact on society.
Industry Implications
1. Fashion Retail - The fashion retail industry can tap into the trend of organic and ethically produced clothing to meet the demands of conscious consumers.
2. Textile Manufacturing - The textile manufacturing industry has an opportunity to focus on sustainable and socially responsible practices to cater to the growing market of environmentally conscious customers.
3. Non-profit Sector - The non-profit sector can collaborate with socially responsible brands to create partnerships that support education, training, and other charitable initiatives.