Network-Forging Nautical Apps

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The 'Navionics' App Helps Boaters Share Info & Protect Themselves

Navionics, an Italy-based company that offers electronic charts and cartographic information of rivers, lakes and marine bodies to boaters, has launched an updating boating app that provides a truly splendid and unmatched array of navigation, weather and routing apps to allow for more safe and enjoyable boating.

One of the most innovative features of this boating app is the ability to program a network of family and friends with whom users are able to go about sharing their locations. Elsewhere, the app also allows Navionics subscribers to save and share their routes, allowing them to disperse their knowledge to other boaters and build a more supportive boating community.

With further features such as maps containing points of interest such as marinas and potentially hazardous areas, this boating app is truly designed to help boaters cover all their bases and make the most of their time out on the water.
Trend Themes
1. Boat-sharing Apps - Developing apps that enable boaters to form a network and share crucial data regarding navigation, weather, and routing with each other presents a disruptive innovation opportunity.
2. Interactive Navigation Tools - Creating apps that provide real-time information on potentially hazardous areas and points of interest such as marinas for boaters can revolutionize the way they navigate and enjoy their time out on the water.
3. Community Building Apps - Building apps that allow for the formation of supportive boating communities where boaters can share knowledge with one another can significantly improve the safety and enjoyment of the boating experience.
Industry Implications
1. Maritime Industry - Incorporating technology that enhances navigation, weather monitoring and routing to provide a safer and more enjoyable boating experience presents a disruptive innovation opportunity for the maritime industry.
2. Social Networking Industry - Facilitating the formation of supportive communities centered around common interests, such as boating, through the development of networking apps presents a disruptive innovation opportunity for the social networking industry.
3. Mobile App Development Industry - The development of interactive navigation and community building apps designed to cater to specific interests, such as boating, presents a significant disruptive innovation opportunity for the mobile app development industry.

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