The Blue Bottle Coffee shop, designed by Keiji Ashizawa, is located in Shibuya, Tokyo. The area is a short walk away from Tokyo's bust downtown. Blue Bottle Coffee is a charming outpost conceived as an urban retreat. Featuring brown brick-like tiles, the shop showcases its curved tile counter uniquely glazed with volcanic ash.
The outpost's textured walls and counters make for a warm and welcoming interior. The designer's goal was to bring elements from the surrounding park into the glass-walled and concrete-floored space to create symmetry with nature. Ashizawa accomplished this through the brown-tiled counter. During the day, the Blue Bottle Coffee shop serves coffee to its guests, while the evenings are reserved for appetizers and naturally-made wine.
Volcanic Ash-Built Coffee Shops
The Blue Bottle Coffee Shop is Designed by Keiji Ashizawa
Trend Themes
1. Volcanic Ash Interior Design - The use of volcanic ash in interior design creates a unique and textured look for businesses, providing an opportunity for businesses to stand out with an edgy and sustainable look.
2. Bringing Nature Indoors - Designs that incorporate elements from the surrounding environment allow businesses to create a serene and welcoming ambiance, offering an opportunity to establish a calm and inviting atmosphere for customers.
3. Day-to-night Concept - The concept of transitioning from serving coffee during the day to serving appetizers and wine by night creates a unique customer experience and an opportunity to attract different audiences throughout the course of a day.
Industry Implications
1. Coffee Shops - The use of natural elements and sustainable materials in coffee shops offers an opportunity for the industry to innovate and create eco-friendly spaces that cater to customers who are conscious about environmental issues.
2. Restaurants - Incorporating elements of nature and designing transitionary spaces can create an inviting and comfortable atmosphere for diners, encouraging them to stay longer and return for future visits.
3. Architecture - The use of unconventional materials like volcanic ash and linking the interior design with the surrounding environment presents opportunities for architects to create unique and sustainable designs for businesses.