Digitally Influenced Fall Fashion

The Latest Blank Tapes Vol. 2 Capsule Explores Modern Society

Tourne De Transmission introduces its latest Fall/Winter 2019 collection entitled the 'Blank Tapes Vol. 2.' The seasonal capsule explores themes that highlight digitalization in the modern society. Specifically, the brand highlights "humanity’s circular obsession with writing over historic data without learning or taking lessons from it."

The fashion label unveils the concept of blank tapes as a way of exploring the concept that the modern world is currently erasing the idea of items such as 80s cassettes. Throughout the entire capsule, there are references to these cassettes from the previous eras across reworked graphic visuals. The tee, 'Grequencyt Gilet' and hoodie feature a detachable pocket at the chest that is designed to store and showcase the cassette. Additionally, the capsule also features some denim designs that recall the recording effect that tape over itself on the device.
Trend Themes
1. Retro-inspired Fashion - Opportunities for innovative designs that combine vintage elements with modern technology.
2. Digital-influenced Design - Incorporating technology-inspired visuals and themes into various products and industries.
3. Circular Economy - Highlighting the importance of reusing and repurposing existing materials and products in fashion and other industries.
Industry Implications
1. Fashion - Opportunities for fashion brands to incorporate technology-inspired visuals and themes into their designs.
2. Music Industry - Opportunities for music industry to incorporate retro-inspired themes and technologies, like cassette tapes, into modern music production.
3. Manufacturing - Opportunities for companies to tap into the circular economy trend by repurposing existing materials in the production process.

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