One of the newest flavors to be added to Pure Leaf's Tea House Collection is the Organic Black Tea Wild Blackberry & Sage Flavor, which is naturally sweetened with wild, sweet blackberries. The unusual flavor combination of blackberry and sage builds upon a base of USDA-certified organic black tea, creating what the brand calls an "exceptional, layered iced tea experience."
Pure Leaf's Tea House Collection also includes innovative flavors like Black Tea Sicilian Lemon & Honeysuckle, Green Tea Fuji Apple & Ginger and Black Tea Valencia Orange Peel.
While many consumers are turning to natural sweeteners like stevia, honey and monk fruit as an alternative to refined sugar, fruits are also becoming celebrated as simple, natural alternatives that can serve as stand-in sweeteners in a variety of food and beverages.
Blackberry-Sage Tea Beverages
Pure Leaf's Bottled Black Tea is Sweetened with Wild Blackberry
Trend Themes
1. Natural Sweeteners - The rise of natural sweeteners like wild blackberries presents an opportunity for innovators to create healthier, flavorful alternatives to refined sugar.
2. Unconventional Flavor Combinations - The trend of combining unexpected flavors, such as blackberry and sage, opens doors for creative and unique beverage options.
3. Organic Tea - The increasing demand for organic products, showcased in Pure Leaf's organic black tea, offers opportunities for organic tea producers to tap into a growing market.
Industry Implications
1. Beverage Industry - The beverage industry can explore the use of natural sweeteners and unconventional flavor combinations to create innovative and appealing products.
2. Health Food Industry - The health food industry can seize the opportunity to develop and market natural sweeteners as healthier alternatives to refined sugar in various food and beverage applications.
3. Organic Food Industry - The organic food industry can capitalize on the rising demand for organic products by expanding their range of organic teas and beverages.