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Bimbo Bakeries USA Introduces the New Thomas Bagel Lineup

Bimbo Bakeries USA is adding two new mini bagels to its 'Thomas' line. The new 'Thomas Everything Mini Bagels' and 'Thomas Keto Bagel Thins Bagels' are presliced for easy toasting and contain no artificial colors, flavors, or high-fructose corn syrup. The 'Keto Bagel Thins' come in eight packs and contain 2 net carbs and 80 calories, while the other bagel offering contains a delicious mixture of sesame, poppy, and garlic. The 'Everything Mini Bagels' come in a 10-count.

"As a leader in the breakfast category, it’s crucial for us to continue to innovate and bring new products to the market that meet the ever-changing tastes of our consumers [...]," said Eduardo Zarate, senior director of marketing for Thomas’.

The new Thomas' bagel offerings are available now.
Trend Themes
1. Healthy Breakfast Options - The new keto bagel thins and artificial-free everything bagels represent an opportunity for the baked goods market to cater to health-conscious consumers.
2. Convenient Breakfast Solutions - Sliced for easy toasting, the new Thomas bagels tap into the trend for time-saving breakfast options for busy consumers.
3. Innovative Flavor Combinations - The sesame, poppy, and garlic mixture in the new everything bagels represents an opportunity for the food industry to experiment with bold flavor combinations.
Industry Implications
1. Bakery - Bakeries can capitalize on the trend for healthier breakfast options by introducing a range of keto and low-carb baked goods.
2. Food & Beverage - The demand for time-saving breakfast options presents an opportunity for food and beverage companies to introduce more pre-packaged, ready-to-eat products.
3. Retail - Retailers can tap into the trend for innovative flavor combinations by stocking up on unique baked goods that appeal to adventurous consumers.

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