Michigan is known to be a state that's full of craft breweries of the highest quality and brewing an array of interesting and novel beers, but it hasn't always been easy to quickly locate breweries of interest, something that is now set to change with the introduction of a brand new beer app.
As its name suggests, the Michigan Brewery Map app helps discerning drinkers of suds to find breweries in the province. Available for free download on both the iOS and Android mobile platforms, this particular beer map works by color-coding over 300 breweries based on what they are open, closed, upcoming or are strictly production-based.
In addition to the growing popularity of craft beer, the plight of breweries in the wake of the COVID-19 pandemic has also necessitated the creation of new ways to draw customers to breweries, which is precisely what the Michigan Brewery Map app sets out to do.
Regional Brewery-Mapping Apps
This Beer App Helps Thirsty Michigan Residents Locate Breweries
Trend Themes
1. Craft Brewery-mapping Apps - Apps like Michigan Brewery Map are becoming increasingly popular as more people seek unique craft brew experiences.
2. COVID-19 Brewery Marketing - New marketing methods are being developed to help breweries draw customers during the COVID-19 pandemic.
3. Mobile Platform Integration - More breweries are exploring mobile platforms as a way to expand their customer base by offering location-based services.
Industry Implications
1. Beer - The beer industry in Michigan will see a boost with the introduction of brewery mapping apps like Michigan Brewery Map.
2. Mobile Applications - More app developers will be needed to create customized brewery mapping apps for different locations across the world.
3. Hospitality - Hotels and restaurants will need to adapt and offer more curated beer experiences to meet the growing demand for craft beer.