Smartphone addiction continues to increase in prominence amongst consumers across many demographics, which is something the 'Beepberry' could potentially help to curb. Developed by Pebble founder Eric Migicovsky, the device resembles smartphones of yesteryear with a DIY edge and is characterized by its low-tech functionality. The device is engineered and programmed to only work with the Beeper app, which will enable users to stay connected without any of the associated distractions that come with smartphones.
The 'Beepberry' is being offered for $79, and features a 2.3-inch Memory LCD screen, a Blackberry Classic keyboard module, a Raspberry Pi Zero W and a 2,000mAh battery pack. The unit could help to combat smartphone addiction, while also encouraging the end user to customize it to their needs.
Anti-Distraction Communication Devices
The 'Beepberry' Only Works with the Beeper App
Trend Themes
1. Anti-smartphone Addiction - The 'Beepberry' is an example of how developing devices to reduce smartphone usage and addiction is a growing trend.
2. Low-tech Functionality - The rise of low-tech functionality devices such as the 'Beepberry' is a trend to watch as consumers desire a break from overly-techy gadgets.
3. Personalization and Customization - The 'Beepberry' allows for personalization and customization of the device, a trend that businesses can incorporate in their own products and services.
Industry Implications
1. Technology - The technology industry can continue to develop and market anti-distraction devices such as the 'Beepberry' to address the growing concern of smartphone addiction.
2. Consumer Electronics - Consumer electronics companies can look into creating low-tech functionality devices as a unique selling point or alternative to the high-tech devices currently saturating the market.
3. Retail - Retail stores can offer customization and personalization services to consumers, taking inspiration from the 'Beepberry', to attract more customers and stand out from competitors.