A couple months ago, Google employees made blog headlines by serving cheeseburgers on Krispy Kreme donuts. It turns out that they're not the first to do so. This heart-attack breakfast combo is actually called the Luther Burger (supposedly named after the singer-songwriter, Luther Vandross).
After some quick surfing, I found a plethora of donut-burgers being served at other eateries around the nation.
Donut Hamburgers
The Luther Burger
Trend Themes
1. Donut-burgers - Exploring the growing trend of combining donuts and burgers for a unique and indulgent dining experience.
2. Breakfast Combos - The rising popularity of breakfast combos like the Luther Burger, offering a combination of sweet and savory flavors.
3. Unconventional Food Pairings - The trend of experimenting with unconventional food pairings, such as burgers on donuts, to create unique culinary experiences.
Industry Implications
1. Fast Food - Fast food chains can capitalize on the donut-burger trend by introducing their own variations and attracting novelty-seeking customers.
2. Dessert Shops - Dessert shops can take advantage of the breakfast combo trend by offering their own versions of donut-burger hybrids and catering to customers looking for indulgent treats.
3. Food Trucks - Food trucks can embrace the unconventional food pairing trend by incorporating donut-burgers into their menus and attracting adventurous eaters who are seeking unique and Instagrammable dishes.