The ONE Basix Bars have been introduced by the brand as anew lineup of high-protein snacks that are sure to be appreciated by consumers who are looking to increase their overall protein intake throughout the day.
The bars come in three flavor options including 'Cookie Dough Chocolate Chunk,' 'Peanut Butter Chocolate Chunk' and 'Triple Chocolate Chunk,' which are all free from artificial preservatives, flavors and gluten. The snacks are each packed with 20 grams of protein and just one gram of sugar as each one is sweetened using stevia to help make them as palatable as possible.
The ONE Basix Bars were explained by the President and CEO of ONE Brands, Peter Burns, when he said, "We know through research and consumer feedback that many people desire a naturally sweetened protein bar and ONE Basix Bars meets this consumer demand without sacrificing anything ONE Bar stands for: decadent flavors, high-quality ingredients, complete nutrition, superior texture and taste."
Low-Sugar Protein Snacks
The ONE Basix Bars are Free of Artificial Preservatives and Flavors
Trend Themes
1. Low-sugar Protein Snacks - Opportunity for brands to meet consumer demand for naturally sweetened protein bars without sacrificing taste or quality.
2. High-protein Snacks - Opportunity to cater to consumers looking to increase their overall protein intake throughout the day with convenient, protein-packed snacks.
3. Artificial Preservative-free Snacks - Opportunity to provide consumers with healthier snack options that are free from artificial preservatives and flavors.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to innovate and create low-sugar protein snacks that cater to health-conscious consumers.
2. Fitness and Wellness - Opportunity for fitness and wellness companies to offer high-protein snacks as a convenient and nutritious option for individuals on the go.
3. Natural and Organic - Opportunity for natural and organic brands to tap into the growing demand for snacks that are free from artificial preservatives and flavors.