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The Barbie x Kartell Chairs Mark the Toy's 65th Anniversary

These Barbie x Kartell Chairs have been created in collaboration between the brands as a series of furniture options perfect for celebrating the 65th anniversary of the former toy's 65th anniversary. The chairs are observed in five of Kartell's most recognizable seat silhouettes including the Venice, Masters, AI, Louis Ghost and the Ero|S|. The chairs are each reimagined in Barbie's signature pink color, but also in both full-sized and doll-sized versions to help collectors alike lend the style to their toy sets.

The Barbie x Kartell Chairs will be shown off during Milan Design Week 2024 and will be retailed exclusively through Kartell for a limited time only. The full-size chairs are priced starting at $545, while the full set of the doll-sized options are $45.
Trend Themes
1. Dual-sized Furniture - Opportunities for creating dual-sized furniture pieces that cater to collectors and toy enthusiasts alike.
2. Collaborative Design Projects - Potential for brands to partner on unique design projects that celebrate milestones and iconic styles.
3. Limited-time Exclusives - Emerging trend of offering exclusive, limited-time products through specific retail channels to drive excitement and collectibility.
Industry Implications
1. Furniture Manufacturing - Innovation opportunities for furniture manufacturers to explore dual-sized products through collaborative efforts with other brands.
2. Toy Collectibles - Strategic partnerships between toy brands and furniture designers can open up new avenues for creating unique collectible items.
3. Retail Industry - Potential disruption in the retail industry by offering limited-time exclusives to increase demand and create a sense of urgency among consumers.

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