Bara Goat Dairy turned to the capable minds at the design firm Studio Kroll to create picture perfect packaging for their artisan products. The boutique dairy farm is located in Northern Israel. The company focuses on providing their with the best possible quality of life allowing their goats to roam free-range. Wholeheartedly believing that this approach to farming is the secret behind Bara’s premium product, Studio Kroll chose to zero in on this aspect of Bara’s process and highlight it in the packaging.
Illustrator Yirmi Pinkus created the image of the flying goat to symbolize the care-free lifestyles of the goats. The packaging itself is clean and minimalist, emphasizing that the Bara Goat Dairy has absolutely nothing to hide. Focusing on warm milky tones, the Bara packaging is incredibly soothing and serene much like the lives the goats leave at the Bara Goat Dairy.
Free, calming and wonderfully serene, the Bara Goat Dairy packaging is just this side of heaven.
Flying Animal Packaging
Bara Goat Dairy Products Are Swathed in a Serene Wrapper
Trend Themes
1. Serene Packaging Design - Opportunity for design firms to create packaging that calms and soothes consumers.
2. Marketing Free-range Animal Products - Opportunity for agriculture businesses to market their premium products by highlighting their free-range farming methods.
3. Animal-inspired Packaging Design - Opportunity for designers to incorporate animal motifs into their packaging designs to appeal to consumers' love for nature.
Industry Implications
1. Design - Opportunity for design firms to create packaging that calms and soothes consumers.
2. Agriculture - Opportunity for agriculture businesses to market their premium products by highlighting their free-range farming methods.
3. Food and Beverage - Opportunity for food and beverage companies to appeal to consumers' love for nature by using animal-inspired motifs in packaging designs.