With summer officially underway, the Ban.do + Starbucks collection helps consumers to put their style choices in line with the season. The collection of goodies includes coffee mugs, agendas, and bags all colored with playful, summery themes.
There are 12 items in the Ban.do + Starbucks collection. Their inspiration ranges from rainbows to flowers to fruit, and they'll all go perfectly with the vibrant colors that people are finally willing to break out after months of hiding under bundles of clothing.
This year's collaboration isn't the first Ban.do + Starbucks offering. Last year's collection was a huge hit, with a majority of the merchandise selling out on the day it was made available. Consumers should thus get in on the new set before it's too late.
Playful Summer Swag Collections
Ban.do + Starbucks' Collection is a Summery Set of Products
Trend Themes
1. Seasonal Collaborations - Companies can explore partnerships to create seasonal collaborations that cater to consumer preferences.
2. Playful Product Designs - Designing products with playful, summery themes can attract consumers seeking a fresh and colorful style for the season.
3. Limited Edition Merchandise - Creating limited edition merchandise can increase consumer demand through a sense of exclusivity and urgency to purchase.
Industry Implications
1. Retail - Retail industries can develop playful seasonal collaborations with products that align with the summer season to cater to consumer preferences.
2. Fashion - Fashion industries can create products with playful summer-inspired designs to increase sales and cater to consumers seeking a fresh, summery style.
3. Food and Beverage - Food and beverage industries can collaborate with other brands to develop limited edition merchandises that cater to consumer cravings for seasonal flavors and offerings.