The Band of Outsiders x Starbucks collaboration reinvents the coffee retailer's classic mug design. The coffee giant and the edgy fashion label have collaborated on a set of two mugs that will be sold in 9,000 Starbucks locations around the world.
Band of Outsiders designer Scott Sternberg created the cups that resemble dishes dipped in paint. He gained inspiration for the cup concept from his favourite word for coffee, "drip" and created two cups that feature both black and colored dripping paint motifs.
The Band of Outsiders x Starbucks collaboration will have fashion lovers running to their local franchise for a chance to purchase this unique cup. The accessory is sold at a large, "venti" size and is also adorned with the coffee giant's classic logo.
Paint-Dipped Mug Designs
The Band of Outsiders x Starbucks Collaboration Revamps the Classic Cup
Trend Themes
1. Reinvented Mug Design - The Band of Outsiders x Starbucks collaboration introduces a new and unconventional mug design that reinvents the classic cup.
2. Fashion-led Collaborations - The partnership between Band of Outsiders and Starbucks highlights the growing trend of fashion brands collaborating with retail companies to create unique and limited-edition products.
3. Artistic Inspiration in Consumer Products - The paint-dipped mug designs by Band of Outsiders demonstrate the trend of incorporating artistic inspiration into everyday consumer products, offering a fresh and creative approach.
Industry Implications
1. Fashion Retail - The Band of Outsiders x Starbucks collaboration opens opportunities for other fashion brands to collaborate with retailers and create exclusive, fashion-led products.
2. Coffee and Beverage - The innovative mug design by Band of Outsiders presents opportunities for coffee and beverage companies to introduce unique and visually appealing drinkware that appeals to consumers.
3. Art and Design - The paint-dipped mug designs showcase the potential for the art and design industry to collaborate with consumer product companies, bringing artistic elements to everyday items.