AVEC is a New York-based beverage company that specializes in delicious juice-based cocktail mixers that are made with all-natural ingredients.
The company was founded by Denetrias "Dee" Charlemagne and Alex Doman, who wanted to create a solution that would allow them to craft healthier and more sustainable alcoholic drinks with plenty of flavor—without the added calories and sugar.
AVEC's mixers are offered in a range of versatile flavors that include: Hibiscus & Pomegranate, Ginger, Jalapeño & Blood Orange, Grapefruit & Pomelo, and Yuzu & Lime. All of the flavors are designed to complement different spirits, so all consumers need to do is pour a double shot of their favorite spirit in a glass, and then top it off with a chilled AVEC can.
Natural Juice-Based Cocktail Mixers
AVEC's Mixers are Designed to Create Healthier Cocktails
Trend Themes
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Healthy Cocktail Mixers — A trend in the beverage industry towards natural and healthy cocktail mixers, like AVEC's juice-based options.
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Sustainable Alcohol Consumption — A trend in the bar and restaurant industry towards sustainable alcohol consumption, using natural mixers and ingredients, like AVEC's all-natural cocktail mixers.
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Versatile Flavor Profiles — A trend in the food and beverage industry towards versatile flavor profiles, like AVEC's range of options that complement different spirits.
Industry Implications
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Beverage — AVEC's natural, all-juice cocktail mixers disrupt the beverage industry's traditional mixers that contain added sugar and artificial ingredients.
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Bar and Restaurant — AVEC's healthy and all-natural cocktail mixers disrupt the bar and restaurant industry's traditional mixers, providing a more health-conscious option for consumers.
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Food and Flavor — AVEC's range of versatile flavors and all-natural ingredients disrupts the food and flavor industry's traditional cocktail mixes, offering a unique and healthier option for consumers.