The Automatisk Watch Collection has been designed by Richardt Mejer as a lineup of timepieces that boast the best of the Scandinavian aesthetic with high-quality materials to boot.
The timepieces are each powered by an authentic automatic Swiss movement, which is visible via the rear thanks to the see-through cutout behind the face. The watch comes in four color variants including Dark, Moss, Stone and Plumm which are all available with black or brown leather strap varieties to offer the exact kind of aesthetic the wearer is looking for.
The Automatisk Watch Collection puts a focus on a geometrical aesthetic and boasts hands on the face that are either sandblasted or brushed and finished with a Super-LumiNova accent for low-light visibility.
Chic Scandinavian Timepiece Collections
The Automatisk Watch Collection Includes Four Styles
Trend Themes
1. Scandinavian Aesthetic - Explore disruptive innovation opportunities in design and fashion industries by incorporating the minimalist and geometrical elements of the Scandinavian aesthetic.
2. Authentic Automatic Swiss Movement - Discover disruptive innovation opportunities in watchmaking and technology industries by creating timepieces with authentic automatic Swiss movements.
3. High-quality Materials - Unlock disruptive innovation opportunities in manufacturing and material industries by developing products that combine Scandinavian design with high-quality materials.
Industry Implications
1. Design - Identify disruptive innovation opportunities in the design industry by integrating the chic and minimalist qualities of Scandinavian timepiece collections.
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3. Watchmaking - Discover disruptive innovation opportunities in the watchmaking industry by utilizing authentic automatic Swiss movements in timepiece designs.