Rellek Hounds is a fully funded watch company based just outside of Chicago, IL, that has created an automatic dive watch. The new three-piece series timepieces are custom designed.
The company had very successful sales on Facebook and Instagram and has decided to market its new designs on Kickstarter. The Automatic dive watches are 44m in diameter and designed with one-of-a-kind 316L stainless steel. It boasts a solid stainless bezel, domed sapphire crystal, and a custom 'RH' second hand.
The company built as many quality custom features into the watch as possible. The design and functions of the watch make it fashionable for everyday wear.
There will only be 999 Rellek hounds Rogue series timepieces released per finish and will be available for purchase via the brand's website.
Automatic Dive Timepieces
Rellek Hounds is a Fully Funded Watch Company Based Outside of Chicago
Trend Themes
1. Automated Manufacturing - With its fully funded watch company, Rellek Hounds, creating an automatic dive watch, automated manufacturing can be further explored for producing timepieces in bulk, with minimal labor required.
2. Social Media E-commerce - Rellek Hounds had successful sales on Facebook and Instagram, proving that social media e-commerce can be a disruptive innovation opportunity for watch companies to promote their products and boost sales without relying on traditional brick-and-mortar stores.
3. Customization and Personalization - Rellek Hounds' dive watches are custom-designed and built with many quality custom features which satisfies consumers' demand for more personalized and unique products, hence, companies can explore customization and personalization for their timepieces.
Industry Implications
1. Watchmaking Industry - The watchmaking industry can explore further upgraded automation and customization to produce timepieces that can cater to the growing demand for unique and personalized watches, as shown by Rellek Hounds.
2. E-commerce Industry - The success that Rellek Hounds experienced with its social media e-commerce presence highlights an opportunity for the e-commerce industry to partner with watch companies for an online platform that can cater to a growing market of watch enthusiasts and collectors.
3. Luxury Fashion Industry - Watchmaking, a luxury category, is also part of the fashion industry, and Rellek Hounds' dive watches having the design and functions that make it fashionable for everyday wear, the industry can further explore fashion-forward timepieces that can meet the needs of a diverse audience.