A focus on health and fitness for children is becoming more of a priority as modern society comes to grips with the negative effects of processed foods and hi-tech distractions; Attivo by John Ditchburn provides a great solution to the latter concern. It is a playground that exercise "the entire body with a variety of fun games that isolate different areas to improve agility and coordination," writes Yanko Design.
Attivo by John Ditchburn is made up of four components: A climbing station for upper body strengthening, skateboard ramp station that hones balance while building core muscles, an abacus style station for working out the lower body, and finally a small goal with a net in the middle that groups can play games with on both sides.
Fitness-Encouraging Playgrounds
Attivo by John Ditchburn Helps Children Become More Active
Trend Themes
1. Health-focused Playgrounds - The trend of incorporating health and fitness activities into playgrounds is on the rise, presenting opportunities for companies to develop innovative and engaging equipment that promotes exercise.
2. Interactive Game-based Exercise - The use of interactive games and activities in playgrounds to encourage physical activity is a growing trend, creating opportunities for businesses to create innovative products that combine technology and fitness.
3. Multifunctional Playground Components - The trend of incorporating multiple exercise components into playgrounds, such as climbing stations, ramp stations, and game areas, is creating opportunities for companies to design versatile and engaging playground equipment that targets different muscle groups.
Industry Implications
1. Playground Equipment Manufacturing - The playground equipment manufacturing industry has the opportunity to capitalize on the trend of fitness-encouraging playgrounds by developing innovative and customizable products that promote physical activity and boost children's health.
2. Technology Integration in Playgrounds - The industry of technology integration in playgrounds has the disruptive innovation opportunity to create interactive game-based equipment that combines physical activity and technology, appealing to modern children who are accustomed to digital experiences.
3. Childhood Health and Wellness - The childhood health and wellness industry can leverage the trend of fitness-encouraging playgrounds by providing educational programs and resources that support healthy lifestyles and reinforce the importance of exercise among children.