Nike Sportswear prepares for the summer season in a variety of ways, including the recent launch of the new Asuna Slide sandals. The silhouette will contribute to the brand's sandal roster, joining signature models such as the Air Max 90 Slide, the Canyon sandal, the Benassi, and more.
The Asuna is offered in three new colorways at its debut this year, with the options of either Triple Black, University Red, or Black and White. The main component that makes the Asuna slide stand out is the strap, which boasts a ridged texture due to the molded construction. It is also accompanied by a dual-layer design with a notable toggle lacing system in an asymmetrical manner for custom fitted comfort.
Toggle System Comfortable Sandals
Nike Continues to Offer Summer Footwear with the Asuna Slide
Trend Themes
1. Summer Sandal Launches - Opportunity for footwear brands to continuously innovate and offer high-end technology in comfortable summer footwear.
2. Molded Strap Design - Opportunity to experiment with strap designs to make them more firm and textured.
3. Toggle Lace System - Opportunity to develop and improve lace systems for better custom fitting in sandals.
Industry Implications
1. Footwear Industry - Footwear industry can take inspiration from Nike's Asuna Slide release and introduce new lines of comfortable sandals with innovative strap and lace systems.
2. Athletic Wear Industry - Athletic wear industry can incorporate comfortable summer footwear in their product line, using robust materials to support the sportsman lifestyle.
3. Retail Industry - Retail industry can capitalize on the summer season and partner with innovative footwear brands to offer advanced designs of comfortable footwear for their consumers.