ARterra Labs has announced it will be partnering with CS:GO’s Champion of Champions Tour (CCT) to design a selection of free digital collectibles for viewers. Viewers of the CCT will be able to score digital collectibles and benefits from ARterra labs, including VIP access, giveaways, and perks throughout the events. The CCT will feature a $3.4m prize pool that will be distributed evenly across the North America, South America, and Europe events.
Current partners of the Champion of Champions Tour (CCT) include the CS:GO skin platform Bitskins, StreamCards, and AWS. ARterra Labs has previously worked with Complexity, Centric Gaming, and LDN UTD.
"From tournament activations to using the GRID API to make dynamic digital collectibles, we are thrilled to boost fandom through Web3 activations across the 18-month-long Champion of Champions Tournament powered by GRID," said Jon Werthen, COO at ARterra Labs.
Digital Esports Tournament Collectibles
ARterra Labs Partners with the Champion of Champions Tour
Trend Themes
1. Digital Collectibles for Esports Tournaments - Opportunity for companies to offer digital collectibles as a way to engage with esports fans and provide unique fan experiences.
2. Web3 Activations for Esports Events - Opportunity for companies to use blockchain technology to enhance the fan experience and offer new ways to engage with esports content.
3. Partnerships Between Esports Properties and Technology Providers - Opportunity for esports organizers and technology providers to collaborate and offer unique solutions to enhance the fan experience.
Industry Implications
1. Esports - Esports companies can explore the use of digital collectibles and blockchain technology to improve the fan experience and create new revenue streams.
2. Blockchain Technology - Blockchain technology providers can develop solutions for the esports industry to improve fan engagement and offer new revenue models.
3. Technology Providers - Technology companies can partner with esports organizers to offer innovative solutions and enhance the fan experience for esports events.