Weatherproof Fall Tech Apparel

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Arc’teryx Launches a Set of Essential Designs for the FW21 Season

Tech fashion label Arc’teryx is an expert in adventurous clothing and most recently, it launched a new collection of essential pieces made for the Fall/Winter 2021 season. It is full of minimal looks that are ready for the outdoors, including the waterproof Norvan LT hoodie that is perfect for runners.

Another notable piece in the seasonal range is the Kole down jacket, which is responsibly sourced in terms of its padding and can be worn as a coat or layering piece. The brand offers more than apparel this season, with the Aerios FL shoe that is a laid-back version of a hiking sneaker that readies wearers for trail running, sitting atop a Vibram Megagrip outsole foundation.
Trend Themes
1. Weatherproof Tech Apparel - Opportunity for fashion and tech industries to collaborate and create innovative weather-resistant clothing designed for outdoor activities.
2. Minimalist Designs - Opportunity to explore trends in simplistic fashion designs that are versatile for both indoor and outdoor use.
3. Sustainable Materials - Opportunity for the fashion industry to focus on sustainable materials and environmentally-friendly sourcing to meet customer demand for eco-conscious products.
Industry Implications
1. Fashion - Opportunity for fashion brands to incorporate technology and sustainability into their products to meet customer demand and stay ahead of the competition.
2. Outdoor Recreation - Opportunity for the outdoor recreation industry to create innovative gear and apparel that maximizes functionality, comfort, and style for outdoor enthusiasts.
3. Technology - Opportunity for technology companies to invest in smart fabrics and materials that can be incorporated into weather-resistant clothing and improve outdoor performance.

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