The 2012 Olympic games are enough to lure sports enthusiasts to visit London, but the addition of the ArcelorMittal Orbit tower will entice visitors for many years after the 2012 Olympics have come and gone.
Designed by Anish Kapoor, the 400 ft tower is described as a "giant work of public art" and is taller than both Big Ben and the Statue of Liberty. The 19.1 million project will begin construction soon and is planned to be completed December 2011.
Scribbled Towers
The Arcelormittal Orbit Tower Will Give 2012 Olympic Visitors a Birds-Eye View
Trend Themes
1. Vertical Tourism - As visitors demand more unique and thrilling experiences, there are opportunities for disruptive innovation in the tourism industry by offering vertical attractions such as the Arcelormittal Orbit Tower.
2. Sustainable Architecture - As concerns for environmental impact grow, there are opportunities for disruptive innovation in the architecture industry by designing sustainable and eco-friendly vertical structures such as the Arcelormittal Orbit Tower.
3. Public Art Installations - As cities aim to attract visitors and enhance public spaces, there are opportunities for disruptive innovation in the art industry by creating large-scale, interactive public art installations such as the Arcelormittal Orbit Tower.
Industry Implications
1. Tourism - The tourism industry can benefit from disruptive innovation by incorporating vertical attractions like the Arcelormittal Orbit Tower and appealing to visitors seeking unique experiences.
2. Architecture - The architecture industry can benefit from disruptive innovation by designing sustainable and eco-friendly vertical structures like the Arcelormittal Orbit Tower and addressing concerns about environmental impact.
3. Art - The art industry can benefit from disruptive innovation by creating large-scale, interactive public art installations like the Arcelormittal Orbit Tower and enhancing public spaces to attract visitors and improve urban landscapes.