Francis Kurkdjian's Aqua Cologne forte collection has expanded to include the Aqua Media Cologne forte Eau de Parfum, a tangy, sparkling, joyful and fresh fragrance that was inspired by the "effervescence of nature."
With uplifting notes of bergamot, sweet fennel and matcha tea, plus grounding musks and patchouli, "Aqua Media Cologne forte smells like happiness and caring, vitality and energy, reassuring in its apparent simplicity," describes Francis Kurkdjian, "It puts me in a good mood, that’s all."
In recent years, there has been a growing consumer demand for fresh and uplifting fragrances that provide a unique and personal scentscape while also boosting mood. When choosing personal fragrances, people are looking for scents that not only smell good but also make them feel good.
Joyful Fresh Fragrances
Aqua Media Cologne forte Was Inspired by the Effervescence of Nature
Trend Themes
1. Growing Consumer Demand - There has been a growing consumer demand for fresh and uplifting fragrances that provide a unique and personal scentscape while also boosting mood.
2. Uplifting Notes - People are looking for scents that not only smell good but also make them feel good, resulting in a demand for fragrances with uplifting notes.
3. Personal Fragrance Experience - Consumers are seeking a personal fragrance experience that goes beyond just smelling good, but also triggers positive emotions and mood enhancement.
Industry Implications
1. Fragrance Industry - The fragrance industry needs to meet the growing demand for fresh and uplifting fragrances that provide mood-boosting effects.
2. Personal Care Industry - The personal care industry can capitalize on the trend by developing products that offer a unique and personal scentscape, enhancing the overall user experience.
3. Wellness Industry - The wellness industry can tap into the demand for fragrances that not only smell good but also have mood-enhancing properties, providing a holistic approach to well-being.