Plant-based snacking is about to get a whole lot more convenient thanks to the upcoming Applewood Vegan Bites that aim to satisfy cravings for vegan-friendly fare with a focus on convenience.
The snack bites are a new take on one of the brand's previous products and will make their debut in the UK in January 2024 to coincide with veganuary. The product is perfect for satisfying cravings throughout the day, as an office snack or even a pre-gym nibble to provide the nutritional benefits consumers need to make it through their schedule.
Senior Brand Manager Ffion Davies spoke on the Applewood Vegan Bites saying, "The Minis are the first-ever snacking format for Applewood Vegan and they have proved very popular with food lovers. However, following feedback from fans of the Minis, we decided to launch them in a new snack-friendly stick version - Bites - to make it easier for people to enjoy them on the go, in the office or on the way to gym."
Snack-Sized Vegan Cheeses
Applewood Vegan Bites are Perfect for Satisfying Hunger Anytime of Day
Trend Themes
1. Convenient Plant-based Snacking - The Applewood Vegan Bites offer a convenient and satisfying option for plant-based snacking on the go or at work.
2. Expansion of Veganuary Offerings - The launch of Applewood Vegan Bites coincides with Veganuary, expanding the range of vegan-friendly options available during this popular month-long campaign.
3. Innovation in Vegan Cheese Formats - The introduction of snack-friendly stick versions of Applewood Vegan products, like the Bites, caters to the growing demand for innovative and easy-to-enjoy vegan cheese alternatives.
Industry Implications
1. Plant-based Food - The Applewood Vegan Bites contribute to the growing plant-based food industry by offering a convenient and tasty vegan snacking option.
2. Health and Wellness - With their nutritional benefits, Applewood Vegan Bites align with the health-conscious consumer trend, making them a potential disruptor in the health and wellness industry.
3. Convenience Snack Market - The introduction of Applewood Vegan Bites taps into the convenience snacking market by providing a convenient, on-the-go snacking option that caters to vegan preferences.