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Matt + Nat's Studio 901 Collection is Made with AppleSkin

Vegan accessory brand Matt + Nat recently released the Studio 901 collection and it features apple leather handbags. This collection marks the first time that the brand is working with a leather alternative made form apples, specifically waste that is recovered from the apple juice industry.

The bio-based vegan leather made with recovered materials from the fruit juice industry goes by the name AppleSkin and it's a patented material from Italy-based company Frumat. This material works with the mushy pulp that's rich in cellulose fibers from the skin and core of apples that would otherwise be discarded as part of the juice-making process.

Some of the styles made with AppleSkin from Matt + Nat include mini satchels, crossbody bags and backpacks.
Trend Themes
1. Sustainable Alternatives to Leather - The use of innovative materials like AppleSkin can disrupt the traditional leather industry.
2. Circular Economy - Recovering and repurposing waste material, like apple pulp, can create a sustainable and profitable circular economy model.
3. Bio-based Materials - The development and usage of bio-based materials, like Frumat's AppleSkin, can significantly reduce carbon footprint and create green solutions for fashion accessories.
Industry Implications
1. Fashion Industry - The use of bio-based and sustainable materials like AppleSkin can disrupt the traditional leather industry and create a more sustainable fashion ecosystem.
2. Fruit Juice Industry - Innovative solutions like recovering waste materials from apple pulp can create a profitable circular economy for the fruit juice industry while contributing to sustainable manufacturing practices.
3. Eco-friendly Accessories Industry - The development and usage of bio-based materials like AppleSkin can create a new market for eco-friendly accessories with a minimal carbon footprint.

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