"There's an app for that," Apple's trademarked phrase from 2010, highlighted both the ubiquity of apps available and, unintentionally, the need for a good app analyzer. There are millions of apps available through dozens of different platforms, with seemingly hundreds designed to carry out any selfsame task. 'APPlyzer' analyzes the chaos, helping app developers, marketers, and publishers sniff out what works and what doesn't.
The app analyzer provides several services. It tracks top rankings for iOS, Google Play, Mac apps, and Apple TV based on downloads and popularity, allowing users to search each app's historical rankings from APPlyzer's database. It also lets users insert keywords relevant to their own apps to see how those keywords rank against other, similar apps.
Professional App Analyzers
'APPlyzer' Abolishes the Annoyance of Assessing Abundant Apps
Trend Themes
1. App Analytics - The demand for app analyzers is growing as the app market becomes more saturated, creating an opportunity for innovative app analytics tools.
2. Competitive Analysis - There is a need for tools that provide competitive analysis of app rankings and performance to help app developers and marketers gain an edge in a crowded market.
3. Keyword Optimization - Apps can benefit from tools that offer keyword optimization to improve their visibility and rankings in app store search results.
Industry Implications
1. Mobile App Development - The increasing demand for app analyzers presents an opportunity for mobile app development companies to create innovative tools that aid in app performance analysis.
2. Digital Marketing - Digital marketing professionals can leverage app analyzers to gain insights into app rankings and optimize their app store presence for better user acquisition and engagement.
3. Data Analytics - The growing need for app analytics tools opens up opportunities for data analytics companies to create advanced solutions for app performance tracking and analysis.