Baked Booze Covers

You Can Conceal Your Alcohol in Bread Where It's Considered a Contraband Drink

When security and law enforcement are tight, some young adults go to lengths as great as hiding alcohol in bread in order to smuggle it into events. Guards working at the admission to music festivals and the like are on the lookout for bottles of spirits and beer and flasks of all kinds, but they're often likely to miss more creative attempts at drink concealing such as this.

Festival-goers have posted their successful endeavors to bring in and bootleg booze on public grounds. A 40-ounce bottle can be clandestinely stashed in a big loaf of bread by the process of careful cutting and hollowing of baked goods. This volume may be enough for one person to last a full weekend, or for several to share. Mickies and minibar-sized containers can more easily be disguised in smaller bread rolls and pastries for facilitating clever single-serving contraband.

Photo Credit: Andy Chen on Twitter
Trend Themes
1. Creative Drink Concealment - The trend of concealing alcohol in baked goods presents an opportunity for innovative solutions in the security and law enforcement industry to develop better detection methods and prevent smuggling.
2. Bootlegging at Events - The trend of smuggling alcohol into events disguised in bread opens up the opportunity for event organizers and security companies to enhance their screening processes and implement more stringent measures to prevent illegal alcohol consumption.
3. Alternative Alcohol Packaging - The trend of hiding alcohol in bread highlights the potential for innovative packaging solutions in the beverage industry that provide more discreet and convenient ways for consumers to carry and consume their beverages.
Industry Implications
1. Security and Law Enforcement - The trend of concealing alcohol in baked goods calls for disruptive innovation in the security and law enforcement industry to develop better detection methods and prevent smuggling at events and venues.
2. Event Planning and Management - The trend of smuggling alcohol disguised in bread creates a need for event organizers and security companies to enhance their screening and security protocols, providing an opportunity for disruptive innovation in the event planning and management industry.
3. Packaging and Beverage Industry - The trend of hiding alcohol in bread presents an opportunity for disruptive innovation in the packaging and beverage industry to develop alternative and more discreet packaging solutions that cater to consumer preferences for convenience and portability.

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