Airtasker is a community marketplace where people and businesses may outsource a variety of tasks, including everything from handyman services to garden maintenance and furniture assembly.
Now, IKEA shoppers who visit the furniture chain's Tempe location will have the chance to book a furniture assembly service on the spot with Airtasker via an in-store kiosk. To reassure customers, the Airtaskers booked for assembly jobs via the kiosks will have met a strict set of requirements, such as having a registered business number, passing a police check and having a high rating from other customers on the marketplace service site.
Although IKEA already offers its own furniture assembly service, this partnership with Airtasker offers a more affordable alternative, just in time for the arrival of the back-to-school season.
In-Store Assembly Service Kiosks
IKEA Offers Stations Where Shoppers May Book an 'Airtasker'
Trend Themes
1. Outsourcing Services - The rise of platforms like Airtasker highlights the growing trend of outsourcing various tasks to individuals or businesses.
2. In-store Convenience - In-store kiosks that offer services like furniture assembly provide a convenient and efficient solution for customers.
3. Affordable Alternatives - Partnerships between businesses and service marketplaces offer customers more affordable alternatives to traditional service providers.
Industry Implications
1. E-commerce - The rise of outsourcing services and in-store assembly kiosks has the potential to disrupt the e-commerce industry by changing how customers receive and assemble products.
2. Home Improvement - Service marketplaces like Airtasker are disrupting the home improvement industry by offering convenient and affordable options for tasks like furniture assembly and handyman services.
3. Retail - In-store kiosks that offer additional services like furniture assembly are changing the retail industry by enhancing the customer experience and providing added value.